INTRODUCING ACE (ADAPTIVE CAMPAIGN ENGINE)
Now you can fill every ad slot in every video stream with the highest CPM advertisement
ACE is a new capability of the YuMe ad management system which helps match each video ad impression to the best money-making opportunity. Achieved with a single integration, ACE accepts feeds from you the publisher, YuMe’s ad sales team, third-party ad networks, and third-party syndication feeds, and then optimizes them all in real-time to maximize revenue.
ACE gives you control over the management of your online video advertising
Through an integrated dashboard that reports on each feed’s performance in real-time, all feeds are automatically adjusted, adapting to parameters you have set to monetize each video impression, enabling your site to achieve a 100% fill-rate and maximizing revenue.
Ad campaigns can be optimized based on the following performance variables:
Advertising CPM rate
CTR (click-thru rate)
Ad placement type (pre-roll vs. mid-roll vs. overlay)
Fill-rate
Impression volume
Publisher Benefits
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One time, single integration
Maximize revenue across multiple ad providers - Publisher Salesforce, YuMe Salesforce, Third Party Ad Networks,Third Party Syndication Feeds
Enable 100% video inventory fill-rate
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Boost effective CPM by 2x or more
Multiple ad formats supported (pre-rolls, mid-rolls, post-rolls, overlays)
Real-time campaign optimization
Eliminates dependence on a single ad network
Contact us to learn more.
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Case Study
ACE drives Mondo Media's video inventory fill rate up to 100%, increasing its eCPM by over 70%!
“Our ability to fully monetize the popularity of content like ‘Happy Tree Friends’ depends on how well we can match each placement in our inventory to the best-performing available ad feed, no matter where it‘s coming from. With ACE, YuMe gives us both the real-time transparency and automation to make this possible, and the technology to make sure each ad ends up where it needs to be.”
John Evershed, CEO, Mondo Media