Know Your Audience

You need to understand your audience for a message to resonate. Audience intelligence requires a more intuitive approach to both data collection and data analysis. YuMe's innovative approach to audience identification and segmentation has allowed brands to reach the right audience at the right time for more than 10 years.


Intelligently Reach Your Audience

YuMe's consumer identification technology provides you with real-time, cookieless targeting through YuMe Audience Segments and advanced audience insights.


Our machine-learning algorithm leverages declared and observed data to identify audience patterns that allow us to identify, segment and target your audience. Our technology is designed to reach valuable, data-validated audiences on any digital screen. People are dynamic. Your audience targeting solutions should be as well.


Exclusive, scalable audiences


Real time,
cookieless targeting


Actionable campaign insights and analysis